The big man has just released his latest album and we wanted to see him kicking it with his NicSocks. So we’ve gone and done it. Above is what Jay Z would look like wearing a pair of EyeSpy NicSocks. And here, just for good measure, is the new Jay Z video:
Who wore socks better than the King of Pop, Michael Jackson? No one. That’s who. If he was still alive and he could wear a pair of NicSocks, I’m sure he’d rock the hell out of The Clown socks. Since we’ll never see this in real life here’s what the man himself would look like.
Socks are really just the start of any great outfit. To truly dress amazingly you need to understand how things fit. I hate rules as a general point of departure but there are some rules that matter because they make you feel and look fantastic. Here at NicSocks we bend the rules a little and [...]
I visited my manufacturers recently and they had just received a brand now sock machine. This is the machine that will be handling NicSocks going forward. Look at it, in all of its glory.
It’s time for the next celebrity in NicSocks. Chris O’Dowd was the geek in the cult sitcom The IT Crowd and also recently played a part in Girls. Chris is wearing the very popular (and sold out) Black Brick Road NicSocks.
I was fortunate enough to be invited to tell the NicSocks story this week at Media24. Here are some photos of the staff rocking their socks!
It’s been a while since we’ve seen what a celebrity would look like in a pair of NicSocks. Today we’ve got Joseph Gordon-Levitt rocking a pair of The Humphrey NicSocks*. The Humphrey goes for R99 and is selling out quickly. Don’t forget, limited edition runs means that once they’re gone, they’re really gone! *DISCLAIMER: Joseph [...]
Daniel is the very first in what will hopefully become a very important part of the NicSocks range of socks, the Artist Foundation. I interviewed Daniel to ask him about his experiences designing socks. NicSocks (NS): Tell us a bit about who you are (2 or 3 sentences) Daniel (D): My name is Daniel Ting [...]
Starting NicSocks was an attempt at lean fashion ecommerce creation. With the help of the amazing skills over at Obox we launched a quick and effective site seen here: For the launch of the brand this site was perfect, fun and effective. As sales increased, our customer base grew and the brand itself grew legs [...]
What the sock is happening? NicSocks is launching a brand new website and to go along with this new look we’re inviting fans of fashion and wearers of our socks to be a part of the site. On Wednesday, 17 April 2013 NicSocks and Gregor Rohrig Photography will be hosting a photo shoot for men wanting [...]
It’s Friday and I like to go formal on Fridays, you know, to keep things fresh. So this is what I wore on Formal Friday:
Ashamedly it has been a couple of weeks since my last post about What Nic Wore. But we’re back in action! Here’s what I wore on March 30th headed out for burgers. Guess what NicSocks were being worn? Looking at the outfit you should probably be thinking something with red. You’d be right. I [...]
It’s always a tough look to pull off: Socks with shorts and we think Brad Pitt is struggling a bit. So we’ve given him a sock-lift. Here’s Brad if he were wearing a pair of the first foundation, Black Brick Road NicSocks:
Block colours and a splash of orange works for today. Sailor Stripe NicSocks Aldo shoes Country Road Chinos Zara shirt
If you’re flying around on Kulula airlines this month be sure to pick up and page through their inflight magazine. NicSocks makes an appearance on Page 28. Here’s the page and great write-up on our socks. You can also see the magazine online here.
NicSocks has been featured in Entrepreneur magazine! We’re really happy with the coverage so have a read below:
Today’s outfit comprises of: Mismatched NicSocks. Urban white collared shirt. Adidas Originals Denims. Vans limited edition shoes. And for good measure - socks with Mumford.
Wearing a tie is something that was thrust upon me as a high school kid. I tied my tie at the start of each semester and then would carefully take it off each day so I could slip it back on again. Since moving on I quite enjoy wearing ties at the right occasion with [...]
What if Ryan Gosling were to don a pair of NicSocks? Would we make him even more stylish than he already is? We think so. In this entirely satirical and hypothetical situation we’re giving you the chance to see what Ryan would look like rocking a pair of the famous Barber Shop NicSocks. Other [...]
This is What Nic Wore today. The socks are called The Barcode but aren’t in production yet. I’m wearing them to get an idea of what they look like on and what they work with. As you can see I went with a matching of the socks and the shirt, black and white.
Sir Paul Smith knows his fashion. He knows about what men are looking for in fashion items. The video about tells of his thoughts on interesting touches in men’s fashion.
Thom Yorke from Radiohead has recently kicked off a new project with Flea from the Red Hot Chilli Peppers. Their music video just came out and Thom is rocking a retro feeling brown look. What we think Thom is missing is a pair of NicSocks. But hey, you can’t have it all, can you? If [...]
It was a bit overcast in Cape Town today so the outfit got a bit of a hoodie to match to the socks. Some solid advice: It doesn’t matter what socks you wear if one other part of your outfit compliments the socks. For me today, blue socks and blue hoodie.
This is what Nic Wore on Feb 26th. Simple colours with a new and experimental pair of NicSocks. We call these socks the Barcode.
It can sometime be relatively boring being the groom at a wedding. Especially when you consider that the entire day is dedicated to your blushing bride in her white dress and ornate hair. I know of a couple of grooms who have donned the NicSock to spruce up their outfits. Here are some photographs: The [...]
I attended a wedding on Saturday. It’s the first formal event I’ve attended since starting NicSocks. This is what I wore: The Barbershop NicSock Puma Ltd Ed. shoes Hilton Wiener suit Zara collared shirt Prada Sunglasses I found out later on at the wedding that the groom and father of the groom were both wearing [...]
I’m extremely pleased to let the loyal NicSocks readers, customers and followers that we made it onto the pages of The Guardian. Here’s a link to the article and a picture below of the site: Socks by subscription: the tech guy who wants to revolutionise South African fashion
The Barcode
R99 
Candy Floss
The Net Prophet Sock
R99 
The Checkmate
R99 
Copyright 2012 NicsFashion Company.
